Saturday at the Canal anaylsis

Saturday at the Canal is not a cut ND dry poem where you know exactly what it is about, it is a poem that lets us use our imagination. The poem starts out with a heart-wrenching statement â€Å"l was hoping to be happy by seventeen†. Within the first eight words of this poem, we the readers are already drawn in. We want to know why a seventeen year old is not happy at such an important point in his life. We begin to think of possible situations where a seventeen year old wouldn't be happy with life; bullying, heart break. Or maybe even death.We have to continue to read In order to understand why this teenager is having such a radar time. Sotto peaks everyone's curiosity by Implying that this teenager has never been happy In his entire life. He relies on our nosiness to ensure that we will continue to read. The character in this poem goes on to tell us reasons for his unhappiness by beginning with school. They talk about how school was â€Å"a sharp checkmate in the roll bookà ¢â‚¬  implying that school was more like a chore. Once they checked one thing off the list, another one was right there to follow.Sotto helps us see the type of teenager the character is. He brings us back into a school hallway where we hear the tuba sound for the sports pep rally. Once everyone leaves for the rally, the only people left in the hallway are the burnouts and loners. The ones with â€Å"poor grades† and â€Å"unwashed hair†, the ones similar to our character. It Is Saturday now and the character and his friend decide to go watch the water at the canal. They don't talk much but they do walk around â€Å"hurling large rocks at the dusty ground. † Our mall character tells us that they both felt awful about a postcard from San Francisco.It was their dream to get there by any means necessary, to â€Å"hitchhike under the last migrating birds† was even an option for them. This line shows how desperate they were to move forward with their lives. F or these friends, the most fun they have on a Saturday is walking by a canal throwing rocks. They wanted to move to the big city where there were big opportunities. Moving to San Francisco for these two would mean they could escape their hum- drum lives. They wanted be able to learn guitar from people who knew more than three chords.They wanted to become the rock stars they have always dreamed of. They were good kids because they didn't want to become the typical rock stars that sit around smoking and drinking. They Just wanted to be rock stars that get up on stage with their long hair and rock out with their guitars. After they are done fantasizing, reality sets back In. They realize they are still stuck in this little Podunk town of theirs. They dream about the idea of leaving but then the water â€Å"white-tipped but dark underneath, racing out of town. This line shows owe much they new the water in the canal and how they wish they could race out of town as easily as it does. Th roughout the poem you get the feeling, that ever since the boys were young they wanted to become rock stars. Unfortunately, something was always holding them back from pursuing their dreams. They originally hoped that by seventeen they would be in San Francisco rocking out but when they got to that age they slowly started to realize they were never going to fulfill that dream. Now they Just go back to the canal and watch, with new and Jealously, as the water runs out of town.

Analysis of Obama’s Victory Speech

The presidential victory speech delivered by Barack Obama who is the president to be was held on November 4, 2008, in Grant Park, Chicago. It is about his won election for the office as the president. I will take a closer look on how Obama emphasizes his speech with stylistic devices. The speech is divided into four parts. The first part is from ll. 1-26, the second from ll. 27- 70, the third from ll. 71-9 and the last from ll. 95-105. In the first part of the speech Obama uses many stylistic devices. He makes repetitions (â€Å"three hours, four hours†, l. 0), (â€Å"Blue States†, l. 20, â€Å"United States†, l. 21) to underline his ideas and to emphasize that people waited long to have the chance to vote even for the first time (ll. 7-13) and that the USA is one state (ll. 18-21). He also uses a metaphor (â€Å"arc of history†, l. 25) to evoke the picture of a unity that hopes together and that believes as one in the American Dream. Obama also refers to the American Dream in the first lines where he wants the audience to think about it and he wants the listeners to ask themselves if they believe in it.He tries to get the attention by addressing the audience (â€Å"If there is anyone out there†¦ †, l. 1). In addition to that he makes many anaphoras (â€Å"who still†, ll. 1,3,4) to underline the importance of the American Dream to the Nation. With an enumeration (ll. 14-17) he shows that everyone not only the rich but also the poor have something to say and have a choice. In the middle section of the speech Obama uses personifications (â€Å"†¦ the enormity of the task that lies ahead. †, l. 40) to point out the importance of the things that have to be done.With an enumeration (â€Å"l. 45) he involves the audience to show them which work they have to expect. Another point is that he uses repetitions (â€Å"I will† , ll. 51, 52, 53) and (â€Å"There†, l. 50) to make the listeners understa nd that he will be there for everyone and that he will never leave them with no hope. With a metaphor (â€Å"†¦ if Americas beacon still burns as bright-†¦ †, l. 67) he tries to give the people hope that America will always be the same strong Nation as it was.The third part starts with an example of a women (ll. 3-79) with which Obama wants the listeners identify with him and wants to show that he is just a human being as everyone else. After the example fallows an enumeration (ll. 80- 82) which emphasizes the strengths with which the women stands for her country because there were many things which she had seen but it is an example which says that she never lost her faith and that everyone else should act like her. The repetition (â€Å"New†, l. 86) shows that Obama wants to create something new and wants the audience to feel so, too.He arouses the audience`s emotions in giving the anaphora â€Å"Yes we can† (ll. 82, 84, 86, 88, 90, 94, 104) which he uses very often to stabilize the feeling of triumph in the listeners and to make them want to feel supported that they want to and can change something. With another enumerations (ll. 91-92) Obama wants to tell everyone what happened in the world which was from importance and that this little thing a women did (â€Å" And in this year, in this election, she touched her finger on a screen, and cast her vote,†¦ †, ll. 92. 3) is as important as moving events in the world`s history.The last part is emphasized by Obama because he gives rhetorical questions (â€Å"†¦, what change will they see? †, l. 97, â€Å"What progress will we have made? †, ll. 97-98) that should make the people think about what they did, what they changed and what they will change. In the last sentences Obama uses many anaphoras (â€Å" This is our†, l. 99), and repetitions (â€Å"to†, ll. 99, 100, 101, â€Å"we†, l. 102) to give the importance of his last words an d to make the readers listen to what he has to say what is important.He tries to wake the readers up and wants to give the message of of his speech across. That nobody has to be afraid to loose because if he tries he can win. In the last sentence he thanks the audience in the way if saying that God watches everyone. To say this he uses another repetition (â€Å"God†, l. 105) to make the audience clear that he really wants the best for everyone. To conclude Obama wants to make his speech understood and he wants to get his message across by using many stylistic devices and examples where he always refers to the American Dream.

Campbell’s Food Industry Competition

Campbells Food Industry Competition The rivalry among companies in the food processing industry is high and intense. These food processing companies are competing on price, quality, taste, health factors, product innovation, and product benefits (The Food Processing Industry 2006). Campbell’s major rivals are General Millis Progresso, Heinz and Kraft Foods. As a multinational food processing company, Campbell’s faces an extremely competitive market in internationally, nationally and locally due to the similarities between each soup producer and wider selection of products provided by other food processing company. (Ellison, Sarah 2003) On the other hand, various types of generic soup brands in the existing market which offer products in lower price have raised the competitive pressure. However, the Campbell’s high quality of soup products and the ability to keep low production costs weaken the rivalry of the generic soup brands. For instance, Campbell’s price their soup products only 20 t o 25% higher than generic brands while maintaining a level high quality. Campbell’s would have to continue developing superior healthy food to distinguish itself from Progresso and smaller soup maker companies. 3.1.2 Threat of New Entrants The threat of entry depends on the presence of entry barriers and the presence of new entrants to a food processing industry typically bring to it new capacity and the want to gain market share. (Wheelen & Hunger J.D 2007) Campbell’s major rival- Kraft foods and General Mills, create high entry barriers in food processing industry through their high levels of advertising and promotion. Besides, the intense competition in the food processing industry makes it hard to access in the market. Smaller food processing companies often have difficulty obtaining supermarket shelf space for their products as large retailers charge for space on their shelves and give priority to the established companies who can pay for the advertising needed to generate high customer demand. According to Ghemawat & Collis (2001), the economy is a major factor as if the company wants to be a part in this food processing industry it must be able to face high costs for strong competition. Moreover, the slow market growth rate for the food processing industry causes acquisition between companies, resulted the barriers to entry are high with so many food processing companies and little to zero capacity remaining for any more companies. 3.1.3-The Threat of Substitutes Products The rivalry from firms of other industries which offer substitute products is intense as they are producing, supplying and serving the same food products that the food processing companies are. For example, Dunkin’ Donuts is in the foodservice industry and Campbell Soup Company is in the food processing industry, yet Dunkin’ Donuts serves soup and Campbell Soup sells soup. Consumers can still go to Dunkin’ Donuts and acquire the similar soups that Campbell sells. (Wall Street Journal 2003) 3.1.4- Bargaining power of buyers Consumers affect the food processing industry through their ability to force down prices, bargain for higher products quality and services, and play competitors against each other. The bargaining power of buyers is high as there are huge tendency of new entrance with new and variety of products. Besides, consumers prefer choosing products which offer lower prices. For example, Campbell’s soup products price is relatively 20 to 25% higher than generic brands in grocery stores, hence some consumers would choose generic brand products in the market rather than Campbell’s. Besides, the profitability obtained by the company is also determined by consumers. Food processing companies would be forced to lower prices if consumers think that the prices are too expensive as consumers tend to stop buying their products or switch to supplements.

Strategic Personal Development Plan Term Paper Example | Topics and Well Written Essays - 3750 words

Strategic Personal Development Plan - Term Paper Example The process of creating a PDP also involves the identification of the current situation in terms of qualification, skills, abilities as well as knowledge. Once all this is identified, the process of writing the PDP can start. The process of documenting the PDP involves several different stages, such as the current state and the situation that one desires to be, the ways to reach that position and so on. It is critical to identify the desired state because based on that, objectives and goals required to reach that state are arrived at. To get clarity on goals, it is ideal to use SMART criteria. For convenience, it is also good to split up the objectives based on whether they are short term, medium term and long term as this makes it easier to monitor them and achieve them. In the conclusion of the PDP, the reasons for achieving the goals are highlighted and the methods adopted to find out the best possible way to achieve these goals are identified. Introduction. A Personal Development Plan (PDP) can be defined as a formal, structured and organized process which is undertaken by an individual in order to get a perspective on their own learning, performance as well as achievements and to help them plan for development of their career, education as well as personal life. ... It is critical to identify the desired state because based on that, objectives and goals required to reach that state are arrived at. To get clarity on goals, it is ideal to use SMART criteria. For convenience, it is also good to split up the objectives based on whether they are short term, medium term and long term as this makes it easier to monitor them and achieve them. In the conclusion of the PDP, the reasons for achieving the goals are highlighted and the methods adopted to find out the best possible way to achieve these goals are identified. Nothing is particularly hard if you divide it into small jobs. Henry Ford 1. Introduction to PDP A Personal Development Plan (PDP) can be defined as a formal, structured and organized process which is undertaken by an individual in order to get a perspective on their own learning, performance as well as achievements and to help them plan for development of their career, education as well as personal life. A PDP should adopt many different approaches of learning that would help in connecting planning (the desire as well as the goal of an individual for learning), doing (developing a correlation between action and intent), recording (documenting thoughts, ideas, notions, experiences and events so that it is possible to understand the methods and outcomes of the learning process) and reflection (evaluating and judging the results of the process of learning). Personal development is just not a process that involves improving oneself and others, but it is also a process that involves practice and research. It involves a deep understanding of methods of personal developments, learning

Southwest Airlines Case Study Example | Topics and Well Written Essays - 6750 words

Southwest Airlines - Case Study Example According to the report findings the remarkable success and innovative ways with that Southwest Airlines has achieved has made this study interesting. It is worth studying the business concept of Southwest, which involves attracting passengers by flying convenient schedules and getting passengers to their destination on time using several strategic initiatives. The efficiency, quality of service, controlled growth, increase in demand for reliable low-fare travel, and other key success factors like leadership, culture, strategy and coordination are some of the factors that contributed to the success of the airline. This project aims to study the relative contribution made by these distinct factors that made this remarkable transformation possible for Southwest. As the discussion declares the Company’s vision statement expresses a â€Å"dedication to the highest quality of customer service delivered with a sense of warmth, friendliness, and individual pride and Company spirit.† The Company has the mission to â€Å"provide safe and comfortable air transportation in commuter and short-haul markets, from close-in airports, at prices competitive with automobiles and buses and to involve customers and employees in the product and the process, making the airline a fun, profitable and quality experience.† From the very start, Southwest Airlines’ goals were to make a profit, achieve job security for every employee, and make flying affordable for more people. (Freiberg & Freiber

America and the end of the Cold War Research Paper

America and the end of the Cold War - Research Paper Example The â€Å"Cold War† can be defined as â€Å"a state of political tension and military rivalry which stops short of full-scale war, especially that which existed between the United States and Russia after World War 2† (www.freedictionary.com) The United States was in favor of capitalism, while the Soviet Union favored Communism. Some countries in Europe and Asia aligned themselves with the United States or the USSR. â€Å"During the Cold War, the Soviet Union and United States dominated international politics as opposing superpowers.† (â€Å"Notions of Security: Shifting Concepts and Perspectives†12) There were persistent concerns over Soviets infringing on the national security of these nations. The Americans and the Soviets had nuclear weapons. This resulted in the nuclear arms race between the two governments. There were fears of nuclear war but it never transpired.1 Both nations also wanted to be the first in space. This as well as Communist rule left t he USSR with an inactive economy for many years. When Mikhail Gorbachev was appointed as president in 1985 his goal was to renew the nation’s economy. He and President Ronald Reagan set out to resolve the policy and arms disagreements between their nations. These issues were resolved peacefully between them. In 1990 Boris Yeltsin was elected as president of Russia. In 1991 the Soviet Union officially came to an end subsequently leading to the fall of Communism. The American public was cautiously optimistic about the end of the Cold War because no one was certain that the new form of government in Russia would last.2 â€Å"Communism went out with a whimper, not a bang, hobbling the victory dance.† (Allen & Schweikart 768) The United States and Russia no longer felt threatened by each other. â€Å"The expectation of violence between the two major strategic powers has been drastically reduced.† (Reisman860) Immediately after the Cold War ended President George H.W. Bush began the process of reducing military forces. Unfortunately this resulted in economic problems. Aerospace and shipbuilding companies were nearly bankrupt. There were fewer defense contractors. Soldiers, airmen and sailors were laid off.3 The Recession of the early 1990’s followed not long after this happened. Bush felt that the world had changed for the better as a result of the fall of Communism and felt that Russia and other former Communist nations had to cooperate. In 1991, Congress provided financial help to Russia and other nations so that they could destroy their nuclear weapons. 4 Russia had a seat at the United Nations Security Council that the Soviet Union held previously. The United Nations was able to forge ahead with a new focus once the Cold War was over. Russia (Allen & Schweikart) During the Cold War the primary focus of the United States Intelligence Agency had been the military threat the Soviet Union and its allies imposed upon the nation. When the C old War ended it â€Å"called into question the continued efficacy of U.S intelligence activities in the post Cold War world.† (DeConcini1) The agency knew that there may be potential for a threat but many officials felt that U.S. intelligence needed to help American international firms to compete for business in other countries. They felt that this would protect national security. During the Bush and Clinton administrations private businesses were not supported by intelligence agencies. Former Director of Central Intelligence Robert

An investigation into operations management issues within the Essay

An investigation into operations management issues within the hospitality industry - Essay Example With improved productivity and operations, the cost decreases and quality is improved. Since the above mentioned activities are integrated with each other closely in a operations chain, it I important for any company to control and manage these activities to boost its performance and profits. This article will concentrate upon the productivity improvement concerns for a restaurant  Ã¢â‚¬â€œ Good Foods Restaurant. Aim The various productivity concerns that the company faces in its daily operations and how these operations can be optimized to increase the production efficiency will the topic of study of this paper. Methodology    The preferred methodology in this case was to study a number of case studies in the hospitality sector that implement any kind of production improvement techniques and then study their previous conditions and the results after the recommendations were executed. Also other forms of literature available from books, online were studied. Company Introduction T he company is involved in the restaurant business to its customers across 17 outlets. Good Foods has been known in the market for its consistent quality of the food being served and a strong focus upon the business. With several dishes being served to its customers, and also catered in some cases, on a regular basis, the company has received the constant positive reviews from its clients. The hotel company was formed in the year 1975 and has built a strong tradition of hard work and faith. The hotel specializes mainly in the sauces, soups and flavor bases that are also marketed under a number of brand names by the hotel company. With more than 3 production units in the region, Good Foods Ltd. is trying hard to make higher margin profits for itself. In the food sector and hospitality service industry, it  is important that in order to remain competitive, Good Foods maintain efficient operations in production and marketing. At present the company own three plants which are not being operated in a desired optimized manner. Therefore, to achieve targets, the company decided to implement some operations management techniques to improve productivity and its hospitality services.    Current Production Phases  Ã‚      The operational methods that are being used by Good Foods to manufacture products that are marketed by the company are quite complex in nature and comprise of a number of multifaceted operations that are spread across the 3 production units. The initial phases that are a part of this operational chain at Good Food are the detailed  scheduling which is done by the management to decrease the down time for each of the three production units. The production scheduling is done manually by the company managers. The production scheduling phase is followed by the resource planning and procurement phase in which the managers decide the quality, quantity of resources that are to be allocated to each line and at what time. The quantity, quality and time o f resource procurement are very important at this point in order to maintain a steady flow of production and product quality. At many instances, the managers noticed that since the resources need to be often shared at many points and levels in the production chain, there existed some sharing concerns. There were variability and waste concerns that were pointed out by the managers. The last step of the production line consisted of cleaning and preparing the line for a new batch of production. It is to be noted here that due to the

Entrepreneurship Assignment Example | Topics and Well Written Essays - 500 words

Entrepreneurship - Assignment Example The Quick Lube Corporation utilized a business format franchise. Utilizing this format provided Herget with the ability to oversee company policies (agency theory). According to Barringer & Ireland, â€Å"it is more effective for the units to be run by franchisees than by managers who run company-owned stores† (218). However, franchisors such as Herget found that it is difficult to utilize and enforce the agency theory. As Herget struggled to enforce company contractual policies and regulations franchisees became increasingly dissatisfied and began revolting. Further distress to the company was exhibited as â€Å"royalties became difficult to justify† (397). The independence of franchises and employees can be demonstrated through the adverse selection theory. Quick Lube expanded at a quick rate leaving less time for supervisors to find appropriate employees to perform the jobs needed. Although franchises demonstrated rapid-growth the profit margin was instable. The 1990 budget analysis revealed that the most successful month was July which produced $193,214. However, profit margins in February of 1991 the company produced a net income of $-6873.00. The instability of net income led the founder Frank Herget continuously defaulting on loans. Unfortunately the company failed to produce enough revenues for Herget to pay debits in the company’s formation and make a profit. In order to pay said debts Herget was forced to sell parts of the company to Huston Oil. Huston Oil had different conflicting ideas on how the franchise should be run. Huston’s business strategies further frustrated franchisees. The focus of the Quick Lube Corporation was to increase the productive opportunity set through the sales of oil. This strategy allowed the company to bring in addition revenue allowing for an increase in profit margins. Boosting profit margins would allow for the debit occurred (financing) at a quicker pace causing a boost in profits for company

Film Prioritization Essay Example | Topics and Well Written Essays - 1000 words

Film Prioritization - Essay Example Proposal #3 The Year of the Echo fails on the second â€Å"must† objective because its subject matter includes a heroin overdose and the underworld of sex, drugs and rock and roll, so it will be unable to get a PG advisory rating. Proposal #6 Keiko passes all the must objectives, although from a PR standpoint the treatment of Keiko in the movie might be an issue even though the footage was not filmed by the company. Proposal #7 Grand Island passes all the â€Å"must† objectives. Proposal #5 Nadia! and Proposal #2 Heidi also pass all the â€Å"must† objectives. Now we will examine the remaining films’ ability to fulfil the company’s â€Å"want† objectives. Proposal #4 has a chance to be nominated for an Academy Award because the Academy tends to select films that have a moral conscience and address environmental issues. It is unlikely that it will win the best picture, since it is rare for an animated feature to get the nod, but if the film is well executed it may have a chance. Proposal #4 passes all the rest of the company’s â€Å"want† objectives easily. It could be especially effective in creating merchandise revenue, particularly because the goal-based plot of the movie would translate into a video game very well. Proposal #6 has a chance to be nominated for an Oscar, but it seems less likely to be nominated or to win than Proposal #4 because its plot is not as innovative (it’s just like Free Willy) and because it doesn’t address the political concerns of the Academy as directly. It passes the remaining objectives just about as well as #4, although the projected ROI is less. Proposal #7 Grand Island has a better chance at winning an Oscar than #6, and it probably has a slightly better chance than #4, since it is a live-action feature and it also addresses the environmental concerns that the Academy holds dear. It has difficulty passing objective #2 because  it is not animated, although it still may be possible to spin off an animated TV show.  Ã‚  

Why Critical Thinking Is Important Essay Example for Free

Why Critical Thinking Is Important Essay I. Problem Statement: In normal circumstances, the concept of thinking and knowing cooperate together. However, fear of thinking will influence your preciseness in knowing and may lead to negative consequence. Moreover, without critical thinking, learning cannot be fully process though the brain which will lead to misunderstanding. For example, textbooks could only provide solid answers for every question. As long as you continue to follow the formulas of your mathematic textbook without critical thinking, you cannot think further and understand the real meaning behind the equation. Therefore, critical thinking is important in the accumulation of knowledge. II. Body: A. Why critical thinking is important? 1. Critical thinking is important because it veers a person away from certain mistake. 2. According to â€Å"Thinking vs. Knowing: When Facts Get In the Way†, by Victor E. Ferrall, Jr, he remind us that â€Å"Of course, some knowledge is imprecise, e.g., if any of our kid is going to have a problem sleeping it will be Bobby, or Mom always brings her famous fruitcake to a party.† 3. Indeed, often the information that others provide us could be inaccurate. Hence, we should always use our brain to think and understand the other side’s point of view in order to avoid insufficient knowledge. B. Amiss knowledge is dangerous if you don’t think critically. 1. Knowledge can sometimes be used to control or to dominate people. Therefore, we have to be critical about knowledge. 2. For example, In â€Å"Thinking vs. Knowing: When Fact Get in the way†, it give an example that the society use imprecise information to misleading people, it reports that â€Å"when a religious sect â€Å"knows† the word will end on a date certain and it doesn’t, the usual response is, not to think about why the world did not end, but rather to choose a new deadline, i.e. create new â€Å"knowledge.† 3. Even religious will use amiss knowledge to influence people’s belief, as a result, we should be careful with all the knowledge we learn from others because it may be wrong. Furthermore, if we can manage to be critical in thinking, then we can change and correct whatever mistaken knowledge when we receive it and thereby, won’t be manipulate by others. C. Why people avoid to critical think? 1. People avoid to critical thinking because they don’t want to expose from the hidden story that could probably harm their ideal image. 2. In â€Å"The need to know and the fear of Knowing†, written by Abraham H. Maslow, he claims that â€Å"we tend to be afraid of any knowledge that could cause us to despise ourselves or to make us feel inferior, weak, worthless, evil and shameful.† 3. Our weakness leads us away from the freedom of thought. Slowly, you will start losing your freedom by living in a routine that does not require you to think. Meanwhile, when we start to lost our freedom slowly, living in a routine that does not require us to think, we are enslaving to the rule and control by the social structure. D. Why we should critical thinking? 1. We should think critically because it establishes liberty and intelligent. 2. According to the book named Krishnamuti, the writer believes that â€Å"to be free is to be intelligent, but intelligence does not come into being by just wishing to be free; it comes into being only when you begin to understand your whole environment, the social, religious, parental and traditional influences that are continually closing in on you.† 3. Likewise, freedom requires you to think clear, open minded and rational before you apprehend the concealed stories. As soon as you realize the context, you will receive intelligent that could allow you to break down your fear and stand up for your freedom. III. Conclusion: In short, critical thinking is the major process when receiving knowledge. With this process, we can be able to seek the imprecise information and free from the power of regulation.

Effect Of Marine Tourism And Diving Market Tourism Essay

Effect Of Marine Tourism And Diving Market Tourism Essay Introduction Marine tourism is a temporary movement of people to destinations out side their regular situation and activities within a marine setting. Marine tourism being a constituent of the tourism division is deemed to be growing swiftly both in stipulations of its size and its worth. This expansion in marine tourism is mainly important as such actions come up in places that could be measured to be peripheral in spatial, sequential and financial provisions. The peripheral environment of marine tourism destinations means that these places have been holdup behind in terms of their financial and communal growth. The marine tourism business acts as a chief role in making the World Heritage spot to a broad variety of guests. Aim Exploring the effect of marine tourism and diving market on people choices on their holiday destination Objective The objective of this research proposal is to analyze the trends and forecast of the marine tourism industry. This will be done by examining development in marine tourism growth globally. Factors encouraging people to go to coastal destinations A characteristic shared by many coastal destinations is a wealth of pristine coastal and aquatic environments for example most of these areas have the variety, ecological aspects and landscape features that are extremely sought by marine tourists. Examples of species around the world consist of cetaceans (dolphins, porpoises and whales) species of birds and fish, sharks, crocodiles sea lions seals, penguins, and polar bears. These species have a tendency to be attractive to the tourist because of being large and exhibiting fantastic behavior. The Activities at these coastal regions also influence people visit. They include; oil painting and mosaic making; jewellery assembly to cup cake decorating; artistic writing and photography; and cookery workshops, which are run by local citizens who are passionate concerning their focus and about where they reside. Creative workshops take place in exciting unique sites including the workshop leadersà ¢Ã¢â€š ¬Ã¢â€ž ¢ residences and backyard studios, many close to the marine. The creative workshops also present opportunity for people to enthusiastically participate in. Other activities that include species of plants and animals include guided rock-pooling activities. There are exciting self-sufficient shops selling local arts and crafts, art and theatrical venues, amazing galleries and vibrant music, at these seaside regions. There are also creative actions like Whitstable Oyster, Herne Bay, Festival Fuse in Medway and Whitstable Biennale, Broadstairs,Canterbury, and Deal Festivals which attract marine tourists. People working and living on these coastal regions provide skills that ensure segregation and local distinctiveness. Tourists visit these destinations to engage in leisure activities such as shell gathering, the aroma of salt air, the whack of the cottage screen door, the creepy elevation of a huge breaker, and sand all over the place. Tourist go on holiday to marine destination for relaxation and break: To stroll the walk on the seashore of a barrier island, construct sandcastles, stare over the hazy Adriatic from the holiday lodge with an arbor of fragranced jasmine. Some visit for adventure for example the boating tour to visit a puffin settlement on a natural creek, the walk atop surf-battered bluffs and the scuba push downward a sea cliff of coral. Others visit these destinations to see the coastal landscape and nature for example the rising seas; dwindling wetlands; oil drilling and shipping path offshore; garbage rinsing onshore and the air travel. 2. Exploring the reasons of increasing the marine and diving tourism Increasing the marine and diving tourism increases potential for expansion in the tourism division, and the marine tourism division as an input tourism factor that can naturally benefit from this growth. This also makes the tourism division to benefit from improved communication and transportation technologies. These enhancements can include better access to information concerning tourist destination and actions, and similarly outstandingly enhanced admission to tourism places by way of additional resourceful transportation. Enhanced transport efficiency can in turn make traveling quicker, extra direct and cheaper while improving admission to substitute settings. Diving tourism breaks has witness highest demand from local and international divers. It also aims to confine foreign tourist visitation thus boosting the tourism division 3. Identify typologies for diving tourism The growth in diving tourism has been encouraged by increased accessibility to training, apparatus as well as dive spots, and partially because of the negligible investment involved in taking-up scuba diving as different from other activities 4. Identify the top destination of diving tourism and marine ecotourism The North Sulawesi Watersports Association Formed in mid 1998 has agreed to support the North Sulawesi as a first-class marine tourism destination through development of high principles of service and security and sponsoring more ecologically aware water sports actions within the Bunaken National Park. The Turneffe Flats has for a time long been acknowledged as one of Belizes premier sea water flutter fishing, scuba diving and marine tourism destinations. This is located on the Turneffe Atoll, the major and mainly biologically varied coral atoll in the Caribbean, it specializes in finer service for a restricted number of tourist. Turneffe Flats is known as one of the Caribbeans leading saltwater dash fishing destinations. The variety of the brine flats fishing sets it at a distance from other destinations and the prospect to seize bonefish, allow and tarpon makes Turneffe Flats one of the rare. The atolls of Belize are charged along with the worlds best dive marine tourist destinations. It has perfect coral reefs, plentiful marine life and temperate Caribbean seas. There are hard to believe snorkeling is a basis of the parcel with a large variety of snorkeling options. The destination has several bird species that have been identified with West Indian Manatees. 5. Studying   the impact of the marine tourism on the destination Marine tourism makes logic of unity between host and tourists A big significance of marine tourism is generating feelings of resemblance between tourists and their relatives and friends with members and society in destinations. The understanding of calling other peopleà ¢Ã¢â€š ¬Ã¢â€ž ¢s places amplifies the feeling of solidarity and the force of the desire to contribute. Tourism is an important part of the local economy in many developing countries. Marine tourism is necessary to the livelihoods of huge parts of the destination population. Marine tourism contributes directly to the local economy, for example the informal division, directly profiting, the craft sellers, juice pressers, fruit sellers and local guides. Various destinations coastal areas face turn down marine industries. Marine ecotourism presents a means of realizing strategies for financial renewal, employment establishment and sustainable growth values, and improves the natural surroundings in which it exists. Marine ecotourism denotes ecotourism actions happen in the coastal region, in the marine surroundings. The marine and coastal surrounding is a collective global resource. More rigorous collaboration among neighborhood and nations on marine ecotourism guarantee the ecological qualities on which this tourism depends are sustained and improved. In most waning fishing neighborhoods in the European Union Atlantic Area, there is a similarity of possibility for the growth of marine ecotourism. The road and rail network for example, housing is largely already there in often dilapidated seaside resorts The biggest confront is the need for a transformation in the mindsets of policymakers within the various divisions that force upon marine ecotourism, as well as the populations with the prospective to widen tourism in the form of legitimately sustainable marine ecotourism. There is a necessity for events that understands in the local circumstance and with the confined stakeholders, without whose hold up and participation; no marine ecotourism would be legitimately sustainable. Marine ecotourism proposals should be optimistic to evolve at the confined community level. The basic major explanation for the expansion of marine ecotourism, it that it takes appropriate concern of the supply base which is the solution to preserving its wider reimbursement. Relating the profits of ecotourism to preservation guarantees that the interdependency is correctly recognized and taken into explanation in the preparation and organization of marine ecotourism. The available legal and other official methods have a significant responsibility to play in preparation and supervision for a legitimately sustainable marine environment. These require to be enhanced by a variety of unofficial and charitable actions in order to realize stability between top to down and bottom up advances. Increasing the statutory approach with charitable policies can tackle the inadequacy that official rigid configurations tend to display in value of the unique troubles inbuilt in preparation for legitimately sustainable aquatic ecotourism. The actions of marine ecotourism depend straightforwardly on the sustained accessibility of high excellence marine surroundings in which to function. The marine surroundings create a center of attention to tourists and grants them with ecotourism familiarities for which they are enthusiastic to compensate. In case marine surroundings are broken, tourists can longer desire to stay in the area concerned. Marine ecotourism has a tough incentive to check the marine environment upon which it relies, and it is vital to distinguish this in the expansion, preparation and running of such behaviors at a local point. The development issues that are fundamental in the preparation and organization of legitimately sustainable marine ecotourism reside in a problem area that requires partnership, than effortless collaboration. These problems are adequately difficult beyond the capability of any single person to decide them, dictating partnership between stakeholders. Marketing should prioritize the surrounding protection or else can serve to compromise the intended and run marine ecotourism actions. Accountable marketing of marine environment at the local stage should embrace the idea of surroundings and socio-cultural improvement, as well as local contribution and managing of marketing actions. The marketing of maritime ecotourism should be reliable with the main beliefs of sustainability. The ecotourism attitude grants a unique accountability on ecotourism familiarity providers to guarantee the inclusion of appropriate and efficient analysis of the marine environment. Visitors should also be well-informed about their probable collisions on the surroundings. Civic establishment are accountable for making sure that nautical ecotourism contributors are properly educated, and efforts made to make certain that local stage strategy makers, planners and other stakeholders fully appreciate the idea and reimbursement of marine ecotourism. Evaluating whether maritime ecotourism is being efficiently designed and managed calls for screening in short and long-term. This should be carried out with consideration to the efficiency and suitability of the dogmatic and charitable arrangement in place, the maritime ecotourism reserve base, the class of the merchandise and significantly, the reimbursement to communities. Crack and flaws in official preparation and guidelines means at a local level, unpaid arrangements should be made in working towards a sensible combination of official and unofficial procedures. This can also assist move charitable structures towards official appreciation, thus giving them power. This can be attained through licensing systems and revenue generating fees On the destination stage, marine ecotourism can be made as a product harmonizing existing festival activities as a naval ecotourism ingredient can be established to most seashore holidays if the funds and systems are present. This can decrease the overall worldwide warming repercussions as people take less but longer holidays. It can have more advantage in dropping the period of more traditional structures of tourism action in cooler destinations. Many countries all through the tropics account instances of how marine tourism has had outcomes in reef dilapidation. Terms of tourist amenities causes reefs to be mined for construction material choked by residue released in the creation and poison by ravage disposed from the finished, performance growth. Tourist growth attracts a profitable deal in marine junk which degrades reefs. Oceanic ecotourism has demonstrated itself capable of creating socioeconomic paybacks for destination coastal communitiesà ¢Ã¢â€š ¬Ã¢â€ž ¢ different parts of the world. For example, the socioeconomic impact linked with whale watching, which is a financial actions are both considerable and prevalent. Marine ecotourism is able of making peripheral coastal areas with a growth option that sustainable other actions for economic prospective. Marginal regions tend to rely on inadequate variety of economic activities in sustaining the living of their local society. The general activities in these areas are sea, sand and sun tourism and sea fishing for profit. The marine ecotourism also helps in the redistribution of income and the necessitate to invest in infrastructure.

The Contrast of Character Between Cleopatra and Octavia Essay -- Compa

Abstract Between the characters of Octavia and Cleopatra there exists a "moral contrast" (Bree 110) -a conflict of Roman ideals and Cleopatra's foreignness. Throughout the tradition of Cleopatra, authors, including Plutarch, Shakespeare, Dryden, and Fielding, as well as filmmakers such as Mankiewicz, have separated Cleopatra from Rome and Octavia because of her combination of political power and sexuality: "The notion of Cleopatra that we have inherited identifies her primarily as being the adversary, the Other. Her otherness is twofold. She is an Oriental, and she is a woman†¦" (Hughes-Hallett 4). If Cleopatra represents the 'Other', then Octavia exemplifies Rome itself. She embodies all of the characteristics of a proper Roman wife: beauty, grace, wisdom, and above all obedience to her husband. Octavia is Antony's celebrated wife throughout the literature although their relationship is dispassionate, while Cleopatra's "otherness" prevents her from attaining the respectable title of Ant ony's wife despite their love. Octavia acts as a character foil for Cleopatra, highlighting Cleopatra's foreign nature and her sexuality, which the Romans find unattractive and unacceptable in the character of a woman. Plutarch: The Life of Marcus Antonius I begin my study of the comparison of Cleopatra and Octavia with Plutarch's The Life of Marcus Antonius, a so-called "historical text." Although Plutarch's writing is perhaps our most trusted source on Cleopatra, his "factual" manuscript is by no means unbiased. Plutarch, as we will see with Shakespeare, Mankiewicz, Dryden, and Fielding in the ensuing pages, presents Cleopatra as the opposite of Octavia. While Octavia represents the Roman ideal of a woman, Cleopatra is a self-seeking Egyp... ...2013. Web. 26 June 2015. http://www.gutenberg.org/ebooks/2062 Fielding, Sarah. The Lives of Cleopatra and Octavia. Kessinger Publishing, LLC, 2010. Web. 19 June 2015. https://muse.jhu.edu/login?auth=0&type=summary&url=/journals/studies_in_english_literature/v039/39.3gadeken.html Hughes-Hallett, Lucy. Cleopatra: histories, dreams, and distortions. New York: Harpercollins, 1991. Loomba, Ania. Gender, race, Renaissance drama. Oxford University Press, 1992. Web. 9 June 2015. http://www.jstor.org/stable/438273?seq=1#page_scan_tab_contents Plutarch. The Lives of the Noble Grecians and Romans. Excerpts from "The Life of Marcus Antonius." Oxford: Oxford University Press, 1994. Gutenberg.org Web. 14 June 2015. http://www.gutenberg.org/ebooks/674 Shakespeare, William. Antony and Cleopatra. Ed. Barbara A. Mowat, and Ed. Paul Werstine. Simon & Schuster, 2005 The Contrast of Character Between Cleopatra and Octavia Essay -- Compa Abstract Between the characters of Octavia and Cleopatra there exists a "moral contrast" (Bree 110) -a conflict of Roman ideals and Cleopatra's foreignness. Throughout the tradition of Cleopatra, authors, including Plutarch, Shakespeare, Dryden, and Fielding, as well as filmmakers such as Mankiewicz, have separated Cleopatra from Rome and Octavia because of her combination of political power and sexuality: "The notion of Cleopatra that we have inherited identifies her primarily as being the adversary, the Other. Her otherness is twofold. She is an Oriental, and she is a woman†¦" (Hughes-Hallett 4). If Cleopatra represents the 'Other', then Octavia exemplifies Rome itself. She embodies all of the characteristics of a proper Roman wife: beauty, grace, wisdom, and above all obedience to her husband. Octavia is Antony's celebrated wife throughout the literature although their relationship is dispassionate, while Cleopatra's "otherness" prevents her from attaining the respectable title of Ant ony's wife despite their love. Octavia acts as a character foil for Cleopatra, highlighting Cleopatra's foreign nature and her sexuality, which the Romans find unattractive and unacceptable in the character of a woman. Plutarch: The Life of Marcus Antonius I begin my study of the comparison of Cleopatra and Octavia with Plutarch's The Life of Marcus Antonius, a so-called "historical text." Although Plutarch's writing is perhaps our most trusted source on Cleopatra, his "factual" manuscript is by no means unbiased. Plutarch, as we will see with Shakespeare, Mankiewicz, Dryden, and Fielding in the ensuing pages, presents Cleopatra as the opposite of Octavia. While Octavia represents the Roman ideal of a woman, Cleopatra is a self-seeking Egyp... ...2013. Web. 26 June 2015. http://www.gutenberg.org/ebooks/2062 Fielding, Sarah. The Lives of Cleopatra and Octavia. Kessinger Publishing, LLC, 2010. Web. 19 June 2015. https://muse.jhu.edu/login?auth=0&type=summary&url=/journals/studies_in_english_literature/v039/39.3gadeken.html Hughes-Hallett, Lucy. Cleopatra: histories, dreams, and distortions. New York: Harpercollins, 1991. Loomba, Ania. Gender, race, Renaissance drama. Oxford University Press, 1992. Web. 9 June 2015. http://www.jstor.org/stable/438273?seq=1#page_scan_tab_contents Plutarch. The Lives of the Noble Grecians and Romans. Excerpts from "The Life of Marcus Antonius." Oxford: Oxford University Press, 1994. Gutenberg.org Web. 14 June 2015. http://www.gutenberg.org/ebooks/674 Shakespeare, William. Antony and Cleopatra. Ed. Barbara A. Mowat, and Ed. Paul Werstine. Simon & Schuster, 2005

Korea Essay -- essays research papers

Korea What distinguishing factors help explain the rapid economic growth experienced by the South Korean economy over the past four decades? As the South Korean economy has reached a more mature stage of its economic growth, what are the evolving challenges it has had to face? What are its prospects of continued economic success in the increasingly globalised world economy? The rapid growth and development in the newly industrialising economies (NIE’s) in recent decades has been nothing short of spectacular. Now among the world’s most dynamic industrialised economies, the NIE’s of Singapore, Taiwan Hong Kong, and South Korea which will be the focus, stand as perhaps the best examples of successful economic development. The economic development of South Korea, which has been among the most rapid in the world is typical of the ‘miracle’ that is the NIEs. Korea has come far since the days it was ‘a nation of hungry rice farmers’, by pursuing an industrialisation-led development commitment since 1961, which has since produced annual GDP growth of 8.4% per annum, second only to China. The success of South Korea, has been identified by a number of factors including the shift away from import substitution strategies towards export orientated industrialisation, and the effective managing of the economy and authoritarian rule adopted by the government in order to accelerate the pace of capital accumulation, technical progress and structural change to produce economic growth beyond what could possibly occur in a free market economy. NIEs, South Korea, are now recognised as ‘export machines’ boasting some of the highest trade/GDP ratios in the world. International economic relations began in 1964 with the recognition of these limitation of the domestic market and the ineffectiveness of pursuing substitution industrialisation strategies. As part of its new strategy for export expansion the South Korean government introduced new measures which included the devaluation of the won, which improved the competitiveness of its exports and introduced incentives designed to channel resources into export-orientated industries. Exporters were also supported by direct cash payments, permission to retain foreign exchange earnings for the purchase of imports, and the exemption from virtually all import controls and tariffs. The government in consultation with firms, set up ex... ... favourable, but the high rate of success from the growth performance in the 1980’s will be difficult to replicate. The next phase of the Asian miracle that will involve China emerging as the world’s largest economy within 10 years and the re-emerging Japanese economy will provide substantial benefits for the Korean economy. Some important strengths of the economy include: a well educated and motivated workforce, a growing level of R&D, continued rates of high savings, greater regional trade links and potential for domestic growth through increased infrastructure investment, housing and personal consumption. In summation, South Korea is an economy which initially through selective government intervention and now through domestic and international reforms, sped to economic might. Although there are many challenges in the longer term making South Korea’s future uncertain, (including the reunification with the ailing, unstable North) the fact South Korea has come so far argues well for the future. If South Korea can make the necessary changes to its economy to become a sustained industrialised nation then it will certainly take its place as an economic leader in the near future.

Competition :: essays research papers

INTRODUCTION: Competition occurs between any organisms living in a mutual habitat. Whether it is for food, water, shelter, or a mate, competition can be harmful or helpful to each organism. There are two basic types of competition; intraspecific and interspecific. These terms refer to competition within a specific species and the competition between different species, respectively. In this lab, we conducted 3 basic experiments. Our goal was to observe the effects of the competition in each instance.The first one was to observe the intraspecific competition between the wheat plant species, the second was for the intraspecific competition between the mustard plant species. The third was the interspecific competition of the wheat and mustard species together. The latter experiment's data was divided into two sub groups of high density and low density, for purposes of graphing Dewitt diagrams. Dewitt diagrams are a way of expressing % yield and total productivity data so it can be evaluated and compar ed effectively. It has been noted that intraspecific competitions tend to be more intense than interspecific ones (Ciara, 1993). This is because members of the same species need the same types and amounts of nutrients. When these similar species are in the same habitat with fixed resources, then they consequently have to "fight " for their needs. This is was basis for our hypothesis. We hypopthesized that the species that were involved with the interspecific competitions would have greater production (by ave. weight of grams) than their counterparts involved in the intraspecific competitions. Furthermore, we hypothesized that as the density of the intraspecific and interspecific competition species increased, then the production of the plants (by ave, weight in grams) would go down. MATERIALS AND METHODS: Six weeks previous to the conductance of this lab, Biology 108 section,planted wheat and mustard plants according to table#1 on page 3 of the Principles of Biology 108 Lab Manual . This table depicts all of the total pots and number and type of seeds planted in the pots. It accounts for the experiments of the intraspecific competition and interspecific competition. Replicates of each pot were planted to add precision and more acceptable statistics. Therefore, there were 40 pots, that is, 20 treatments conducted twice(Ciara, 1993). Each Biology 108 section planted these pots and the data from every section was to be combined for an overall data sheet. Our group in section 6 had the role of planting 5 of the experimental pots with the assigned number of wheat seeds or mustard seeds or both.

Google Versus Microsoft: Clash of the Technology Titans

Google founded by Larry Page, Sergey Brin and established at 1998, they focus on cooperation in internet services and products such as search, software and online advertisement and mobile phone. Microsoft Corporation is a software corporation that improves manufactures, produce PC, supply, licenses and aid variety products and service involve to computing. They are found by Bill Gate and Paul Allen at 1975, they are the most powerful American software company worldwide and attract various customer. Microsoft and Google have been the most powerful technology brands worldwide in America until now.Both of them have specific features, achieve on the market and attract many customers in the world. However, each of them wants to be on the top and dominates the technology market so the conflict is definitely happen. 1) Define and compare the business strategies and business models of Google and Microsoft. Google were only a search company at that time, but with new system PageRank search al gorithms which are analyzed relationship between websites by the number of specific pages and the essential within those pages.Also, with online advertising service, Google can earn various profits like posting the content of any company on the top of website, using Pay-Per-Click (PPC) and so on. Also, the company extents infrastructure and adopt acquisition that permit them to require the fastest search speeds and variety of Web-based products. With those strategies, they make Google become the best searching service in the world. Moreover, Google believes that online application is going to be big businesses in the future, because its center searches and search-advertising business mature.Also, with the development of internet may allow computing tasks in order to be enforced through the website, we can sit on computer and remote control as well as save data centers rather than our desktop. It is called as cloud computing and it is core to Google’s business model moving for ward. Microsoft achieved on the market through the strength of its Window operating system and Office desktop productivity applications. Also, they diversify their operating system and adopt acquisition lots of company to extent their position as well as produce various products that mix more specific features.In addition, they supply variety software for desktops and servers. They are also corporate with mobile phone industries. Microsoft and its products are nevertheless staples for businesses and users look to develop their productivity with computer. For the business model, Microsoft has achieved in establishment the model of desktop computing. Microsoft’s objection is research and development the Internet but they need to convince users to keep using the desktop as the focal point for computing tasks. 2) Has the Internet taken over the PC desktop as the center of the action? Why or why not?No, the internet cannot be taken over by the PC desktop. Because of, consumer may use mobile phone, notebook and so on in order to connect internet immediately at anywhere. Especially, 4G is recently released so it allows user can access internet at the fastest speed or Wi-Fi is also a best way to connect internet. With the positive effect of internet, user can save, download and store data which is called as cloud computing or send data to other person on our mobile phone or notebook. Therefore, consumer does not need to spend lots of time on desktop to perform computing tasks.Therefore, the internet makes people’s life become easier and comfortable. 3) Why has Microsoft attempted to acquire Yahoo? How does it affect its business model? Do you believe this is a good move? Microsoft wants to acquire Yahoo because they desire to improve its Internet presence. Yahoo is internet corporation which is essential development in web portal, Search engine Yahoo, social media website, advertisement, Yahoo! New and so on, they are one of the most famous brand worldwi de. So, if Microsoft acquires Yahoo, they can improve in promotion, news, service, web-design.In addition, Microsoft wants to ruin the threat of an advertising deal between Google and Yahoo. Google is a one of the most dangerous opponent to Microsoft. Also Google’s technology keeps improving and arise lots of profit per search. Therefore Microsoft needs to reduce the development as well as presence of Google on the market. Turning to Microsoft’s new goal, they must achieve in innovate and disrupt in search, win in display advertisement, reinvent portal and social media experiences. Yahoo is a company that consist all of these elements and it appropriates to Microsoft’s campaign.They would focus on developing the internet by acquiring Yahoo. However, desktop computing from Microsoft should be affected because the market share of desktop on the market is decreasing significantly while the important of internet is wider. As a consequence, the market share in Micros oft would be gone down too. In my opinion, this is a good move for Microsoft. Although, the number of user for desktop computing is decreasing significantly but if they acquire successful Yahoo which is focus on internet. Microsoft can diversify their product and service into new ways.Internet is growing so fast year by year and attracting a huge number of users worldwide, so Microsoft should follow the needs of users to increase the market share as well as revenue. 4) What is the significance of Google Apps to Google’s future success? Google Apps is a series of Web-based applications that include Gmail, immediate messaging, calendar, word processing, presentation and spreadsheet applications (Google Docs) and tools for building collaborative Web sites. These systems are more simpler and not complex rather than Microsoft’s Office applications.Google offers those applications for free to arise attractive and improve the Google’s presence on the market. Meanwhile, customer must pay for Microsoft’s Office applications and they are quite expensive. Therefore, with Google Apps, they can compete and minimize the power of Microsoft. In addition, with the development of internet, Google allow user download their application for free on internet. Also, Google Apps interact with Iphone, Galaxy S3,4 to bring their applications closer to consumer. Google offers Premier editions which is cost $50 per year per user whereas Microsoft offers $500 per person to own their applications.Therefore, Google offers a cheaper price than Microsoft. In the future, Google Apps may attract many consumer rather than Microsoft and help Google gain more profit and push up the power of Google. However, Microsoft Office had been built and spent various dollars for a long year ago to research and develop, attract a huge number of user and they know how to use these application. As a result, consumer may be hard to switch to Google Apps because it is a new systems, us er has to learn how to use it and probably generative error at anytime. Therefore, Microsoft Office is a big barrier that prevents the development of Google Apps in the future.5) Would you use Google Apps instead of Microsoft Office applications for computing tasks? Why or why not? No, I would not use Google Apps instead of Microsoft Office application. In my opinion, Google Apps is quite a new system, it is simpler and cheaper than Microsoft Office. However, Google Apps is designed for users who use computing task at the first time. It is all about fundamental version of Microsoft so consumer will learn how to use computing task efficiency. But, Microsoft Office had been existed for a long time ago and attracted many consumer as well as high level of satisfaction.Nowadays, most people use Microsoft Office as their first choice, they can pay for them, and even it is quite expensive. But the operation and system from Microsoft Office are very professional and interact fully with comp uting tasks. Even when consumer uses Macbook, Imac, they download software from Microsoft like window 7, 8 to use Microsoft Office. Although, Apple create iWork but there are little people use that system. Therefore, I will follow Microsoft Office and continue to use it as my best choice. 6) Which company and business model do you believe will prevail in the epic struggle?Justify your answer Both of Microsoft and Google are the most popular on the market worldwide. Microsoft has built and developed computing tasks for a long time ago. Also, their product and service are draw attraction from many users, they satisfy consumer’s need and what they want. In addition, Microsoft diversifies to mobile industry by cooperate with Nokia. They are also creating lots of special software that many consumers use such as window 7, 8, XP. Microsoft believes that desktop computing will dominate the market in the future but with the developed internet, desktop computing is no longer use.Intern et is now the most important for consumer. Google is a company that very good in development their product and service related to internet. With search engine, advertising, web-base, Google Apps, Google App Engine (allow programmer creates their own application), they allow user performs computing task through internet, user can use mobile phone, notebook to connect internet and integrate with these applications. With this business model of Google, they attract various users worldwide and improve the presence of Google. Therefore, Google may prevail in this dispute compare to MicrosoftConclusion Microsoft is stronger in development computing task, desktop and software. They have satisfied consumer and attracted many users. However, Google makes all computing task through internet. This is a thing that Microsoft cannot be better than Google. Because of internet is the most necessary thing in people’s lifetime. Therefore, computing task operates through internet is extremely im portant. And Google achieved on this way. Therefore, they will keep growing in the future, invent modern products, services, software and interact with mobile industry. Google Versus Microsoft: Clash of the Technology Titans IntroductionGoogle founded by Larry Page, Sergey Brin and established at 1998, they focus on cooperation in internet services and products such as search, software and online advertisement and mobile phone. Microsoft Corporation is a software corporation that improves manufactures, produce PC, supply, licenses and aid variety products and service involve to computing. They are found by Bill Gate and Paul Allen at 1975, they are the most powerful American software company worldwide and attract various customer. Microsoft and Google have been the most powerful technology brands worldwide in America until now. Both of them have specific features, achieve on the market and attract many customers in the world. However, each of them wants to be on the top and dominates the technology market so the conflict is definitely happen.1) Define and compare the business strategies and business models of Google and Microsoft. Google were only a search company at that time, but with new system PageRa nk search algorithms which are analyzed relationship between websites by the number of specific pages and the essential within those pages. Also, with online advertising service, Google can earn various profits like posting the content of any company on the top of website, using Pay-Per-Click (PPC) and so on. Also, the company extents infrastructure and adopt acquisition that permit them to require the fastest search speeds and variety of Web-based products.With those strategies, they make Google become the best searching service in the world. Moreover, Google believes that online application is going to be big businesses in the future, because its center searches and search-advertising business mature. Also, with the development of internet may allow computing tasks in order to be enforced  through the website, we can sit on computer and remote control as well as save data centers rather than our desktop. It is called as cloud computing and it is core to Google’s business model moving forward. Microsoft achieved on the market through the strength of its Window operating system and Office desktop productivity applications.Also, they diversify their operating system and adopt acquisition lots of company to extent their position as well as produce various products that mix more specific features. In addition, they supply variety software for desktops and servers. They are also corporate with mobile phone industries. Microsoft and its products are nevertheless staples for businesses and users look to develop their productivity with computer. For the business model, Microsoft has achieved in establishment the model of desktop computing. Microsoft’s objection is research and development the Internet but they need to convince users to keep using the desktop as the focal point for computing tasks.2) Has the Internet taken over the PC desktop as the center of the action? Why or why not? No, the internet cannot be taken over by the PC desktop. Because o f, consumer may use mobile phone, notebook and so on in order to connect internet immediately at anywhere. Especially, 4G is recently released so it allows user can access internet at the fastest speed or Wi-Fi is also a best way to connect internet. With the positive effect of internet, user can save, download and store data which is called as cloud computing or send data to other person on our mobile phone or notebook. Therefore, consumer does not need to spend lots of time on desktop to perform computing tasks. Therefore, the internet makes people’s life become easier and comfortable.3) Why has Microsoft attempted to acquire Yahoo? How does it affect its business model? Do you believe this is a good move? Microsoft wants to acquire Yahoo because they desire to improve its Internet presence. Yahoo is internet corporation which is essential development in web portal, Search engine Yahoo, social media website, advertisement, Yahoo!New and so on, they are one of the most famou s brand worldwide. So, if Microsoft acquires Yahoo, they can improve in promotion, news, service, web-design. In addition, Microsoft wants to ruin the threat of an advertising deal between Google and Yahoo. Google is a one of the most dangerous opponent to Microsoft. Also Google’s technology keeps improving and arise lots of profit per search.Therefore Microsoft needs to reduce the development as well as presence of Google on the market.Turning to Microsoft’s new goal, they must achieve in innovate and disrupt in search, win in display advertisement, reinvent portal and social media experiences. Yahoo is a company that consist all of these elements and it appropriates to Microsoft’s campaign. They would focus on developing the internet by acquiring Yahoo. However, desktop computing from Microsoft should be affected because the market share of desktop on the market is decreasing significantly while the important of internet is wider. As a consequence, the market share in Microsoft would be gone down too.In my opinion, this is a good move for Microsoft. Although, the number of user for desktop computing is decreasing significantly but if they acquire successful Yahoo which is focus on internet. Microsoft can diversify their product and service into new ways. Internet is growing so fast year by year and attracting a huge number of users worldwide, so Microsoft should follow the needs of users to increase the market share as well as revenue.4) What is the significance of Google Apps to Google’s future success? Google Apps is a series of Web-based applications that include Gmail, immediate messaging, calendar, word processing, presentation and spreadsheet applications (Google Docs) and tools for building collaborative Web sites. These systems are more simpler and not complex rather than Microsoft’s Office applications. Google offers those applications for free to arise attractive and improve the Google’s presence on the mar ket. Meanwhile, customer must pay for Microsoft’s Office applications and they are quite expensive. Therefore, with Google Apps, they can compete and minimize the power of Microsoft. In addition, with the development of internet, Google allow user download their application for free on internet.Also, Google Apps interact with Iphone, Galaxy S3,4 to bring their applications closer to consumer. Google offers Premier editions which is cost $50 per year per user whereas Microsoft offers $500 per person to own their applications. Therefore, Google offers a cheaper price than Microsoft. In the future, Google Apps may attract many consumer rather than Microsoft and help Google  gain more profit and push up the power of Google. However, Microsoft Office had been built and spent various dollars for a long year ago to research and develop, attract a huge number of user and they know how to use these application. As a result, consumer may be hard to switch to Google Apps because it is a new systems, user has to learn how to use it and probably generative error at anytime. Therefore, Microsoft Office is a big barrier that prevents the development of Google Apps in the future.5) Would you use Google Apps instead of Microsoft Office applications for computing tasks? Why or why not? No, I would not use Google Apps instead of Microsoft Office application. In my opinion, Google Apps is quite a new system, it is simpler and cheaper than Microsoft Office. However, Google Apps is designed for users who use computing task at the first time. It is all about fundamental version of Microsoft so consumer will learn how to use computing task efficiency. But, Microsoft Office had been existed for a long time ago and attracted many consumer as well as high level of satisfaction.Nowadays, most people use Microsoft Office as their first choice, they can pay for them, and even it is quite expensive. But the operation and system from Microsoft Office are very professional and intera ct fully with computing tasks. Even when consumer uses Macbook, Imac, they download software from Microsoft like window 7, 8 to use Microsoft Office. Although, Apple create iWork but there are little people use that system. Therefore, I will follow Microsoft Office and continue to use it as my best choice.6) Which company and business model do you believe will prevail in the epic struggle? Justify your answer Both of Microsoft and Google are the most popular on the market worldwide. Microsoft has built and developed computing tasks for a long time ago. Also, their product and service are draw attraction from many users, they satisfy consumer’s need and what they want. In addition, Microsoft diversifies to mobile industry by cooperate with Nokia. They are also creating lots of special software that many consumers use such as window 7, 8, XP. Microsoft believes that desktop computing will dominate the market in the future but with the developed internet, desktop computing is no longer use. Internet is now the most important for consumer.Google is a company that very good in development their product and service  related to internet. With search engine, advertising, web-base, Google Apps, Google App Engine (allow programmer creates their own application), they allow user performs computing task through internet, user can use mobile phone, notebook to connect internet and integrate with these applications. With this business model of Google, they attract various users worldwide and improve the presence of Google. Therefore, Google may prevail in this dispute compare to MicrosoftConclusionMicrosoft is stronger in development computing task, desktop and software. They have satisfied consumer and attracted many users. However, Google makes all computing task through internet. This is a thing that Microsoft cannot be better than Google. Because of internet is the most necessary thing in people’s lifetime. Therefore, computing task operates through inte rnet is extremely important. And Google achieved on this way. Therefore, they will keep growing in the future, invent modern products, services, software and interact with mobile industry.

History Of Green Technology Environmental Sciences Essay

In this new epoch, engineering is bettering fast and economic is turning quickly due to the epicurean life style of human presents. We can hold every bit much energy as we want by bring forthing expeditiously and continuously. But the negative impact that these energy green goods is more than positive impact because of resources that we need to utilize and blow merchandise that were produce from the procedure of bring forthing energy such as atomic energy and coal energy. On the other manus, the rapid growing of industry from agricultural industry to fabricating industry in the past decennaries has caused the production of energy to increase. However, the addition in these energy production consume a great sum of resource and will do pollution to the environment and besides people today has already cognizant of the effects of pollution that will convey to us in future. Therefore, production of green engineering and energy has been increasing in these few old ages.1.1 History of Green TechnologyIn the early yearss, before the industry revolution, people were utilizing the chief beginning, the Sun, to bring forthing the heat, they besides used the other beginning to help their day-to-day life, such as Equus caballuss as their transit usage, animate beings like cattles and donkeys as their labours, and the air current will utilize to travel the canvass and bring forth the simple machine. However, since the first introduce of modern steam engine by Thomas Newcomen and James Watt in the mid 1700s, people found the possibility of brand usage of the power of steam. The individual steam engines were shortly became powering engines, mills and farm implements after the coal dug from the stat mis of England and Appalachia. In the 1800s, more and more natural resources were founded utile and able to convey us a million of convenience, such as the oil and crude oil which usage in processed the gasolene for machine burning after that. However, this easiness has brought a batch of energy crisis all around the universe today due to the immense ingestion on the fossil fuels such as the oil, coal and the natural gas in the past decennary. Presents, green engineering can mention to many different things, such as clean energy, renewable energy, sustainable energy, waste direction and energy preservation. However, it is difficult to happen a history specify for green engineering in the past. During the 1900s, there were a series of energy crisis in the Middle East and things acquiring worse in twelvemonth 1973 when the trade stoppage imposed by the oil manufacturers of Iraq on America led the monetary value of rough oil to lift from $ 3 per barrel to $ 12 in twelvemonth 1974 and about make a mean monetary value of $ 45 in twelvemonth 1980. This determination was in response to the America gave their support for the Israel in the Arab-Israeli War ( Yom Kippur War ) . ( Terry Macalister, 3 March 2011 ) United Stated was wake uping by this oil crisis and realized the importance of the energy resources, hence get downing the initial push for developing the clean energy. In 1978, the National Energy Act became a landmark first measure in get downing the research and development of renewable energy, but the push for renewable criterions truly began in the sixtiess. ( http: //www.greenenergychoice.com/green-guide/renewable-events.html ) After that, Madrigal besides had a important research in solar, air current and other alternate energies because there is a sudden alteration in the energy cost and realisation of environmental crisis. These were the groundss to turn out that since 1900s, green engineering was undergoing a immense and rapid growing until today. In figure 1, the diagram shows the rapid growing of energy ingestion from twelvemonth 1986 to 2011.Figure 1: World primary energy ingestion grew by 2.5 % in 2011, less than half the growing rate experienced in 2010 but near to the historical norm. Rowth decelerated for all parts and for all fuels. Oil remains the universe ‘s prima fuel, accounting for 33.0 % of planetary energy ingestion, but this figure is the lowest portion on record. Coal ‘s market portion of 30.3 % was the highest since 1969.1.2 Research BackgroundEnergy is really of import presents in either industrialised state and besides consumed by family. Most of the energy is coming from oil and natural gas but unluckily these resources are consuming when times goes on. Due to this job, research workers are seeking to develop alternate fuels, new agencies of bring forthing energy and energy efficiency demand. They have developed many beginnings of renewable energy which is chemical energy, electrical energy, beaming energy and atomic energy. Although all these options beginnings of energy is renewable, but it besides pose other negative impact to the environment said Kofi ( 2002 ) . In some states, clean energy is produced which is energy that does non bring forth waste merchandises besides known as green energy. Harmonizing to Bakar, Sam, Tahir, Rajianiand Muslan ( 2011 ) , green engineering is an evolving of assorted sort of methodological analysiss and stuffs sweetening. The use of environmental friendly mechanisms has been increased to cut down the impact ensuing from industrial sector wastage and dodo fuel ingestion due to researches that has been done by scientists related to green engineering indicating to climate alterations and planetary heating due to greenhouse gases. With the menace of planetary heating and dearly-won energy lifting, concerns are get downing to recognize the benefits of utilizing these engineerings to cut down C footmark and waste while giving the concern a positive consequences said Zainura ( 2010 ) . A A A A A A A Harmonizing to Eyraud, Wane, Zhang and Clements ( 2011 ) , they have done research on renewable energy by analysing the tendencies and determiners of investing on green engineering for the last decennaries on advanced and emerging states. They are utilizing multi-country historical dataset and the consequences shows that green investing has become an of import factor in energy sector which is turning quickly largely by China.1.3 Development of Green TechnologyThere are assorted types of green engineering such as air current power, solar energy, hydroelectric power which is derived from the H2O motion, biofuels which is derived from firing workss and animate beings substances. , geothermic energy which is derived from the heat that given off by the Earth, biomass which is produced by the organic stuffs such as workss and animate beings.Figure 2: G20 Renewable Electricity ProductionDegree centigrades: UsersUserDesktopUntitled.png Beginning: NRDC, 2012 ; U.S. Energy Information Administration, 2012 ; Bloomberg New Energy Finance 2012 There is a research and informations aggregation prepared by the NRDC, 2012 ; U.S. Energy Information Administration, 2012 ; Bloomberg New Energy Finance 2012 demoing some of import statistics in per centum of the renewable electricity production and investing of ranked the G20 state. The electricity are produced by assorted sort of renewable resources such as the air current, solar, geothermic, moving ridge and tidal. ( see figure 2 )Table 1: Electricity from Wind, Solar, Geothermal, Tidal and Wave in the G20 CountriesDegree centigrades: UsersUserDesktopUntitled1.png Beginning: Natural Resources Defense Council, Energy Information Administration, and Bloomberg New Energy Finance As of 2011, the EU states are truly taking the battalion, with Germany the most out of the G20 states, acquiring about 11 % of its energy from renewable beginnings. It ‘s followed by the EU as a whole with about 7 % , so Italy and Indonesia. Other states like the U.S. , China, Mexico, and Brazil slowdown buttocks. The US comes in at 7th topographic point, where its measly 2.7 % renewable energy puts it merely a hair in front of Mexico. Russia comes in last, with 0.0 % of its energy coming from renewable beginnings. While all these states have made of import advancement since 2002 they are still significantly behind other states like New Zealand, Spain, Portugal, and Iceland ( see table 1 ) . The NRDC besides ranked the states on how much their renewable energy production has grown since 2002. South Korea has had the most growing: it multiplied its then-puny production 200 times, seting it at a still-puny 0.9 % . China comes in a distant second, holding multiplied its renewable energy more than 80 times. The US is 11th on that list, holding quadrupled its production. Argentina, where production has decreased by 12 % , is last. ( see table 1 )Table 2: Top States for Clean Energy Investments in 2011Degree centigrades: UsersUserDesktopUntitled3.png Beginning: Bloomberg New Energy Finance, 2012 These lifting tendencies are demoing up in the investing in clean energy in each of these G20 countries.A Since 2002, the G20 states have cumulatively invested over $ 860 billion in clean energy, harmonizing to informations fromA Bloomberg New Energy Finance. The bulk of this investing has occurred in the E.U. ( $ 291 billion ) , followed by the U.S. ( $ 215 billion ) , China ( $ 197 billion ) , Brazil ( $ 52 billion ) , and India ( $ 40 billion ) . Saudi Arabia, which has spent a hapless $ 20 million since 2004, comes in last topographic point. This is because in Saudi Arabia the oil monetary value is still low. In the thick of worldwide renewable energy sector growing, some authorities policies encouraged renewable energy growing much more efficaciously than others, such as Germany ‘s feed-in duties. The United States has been prosecuting renewable energy less sharply than Germany has, and, in conformity with the stating â€Å" you reap what you sow, † Germany has far more efficaciously stimulated renewable energy growing. To to the full understand the importance of weighing an aggressive growing policy versus a milder one, it ‘s of import to understand the intent of promoting renewable energy use. Due to the fact that planetary heating is a clip bomb that requires pressing action, a mild growing policy that leaves the United States bring forthing merely 2.7 % of power from renewable beginnings is non equal. Every twelvemonth that coal power workss dominate, they make a important part to our turning planetary heating job. If planetary heating was non an issue, it could be pursued less sharply. However, peak oil is a concern every bit good. The study ‘s writers remind the 20 states of the committedness they 20 made in 2002 to â€Å" well increase the planetary portion of renewable energy beginnings. † They ‘ve made a difference: in the G20 states as a whole, new clean energy investings have increased by about 600 per centum, far outpacing economic growing in those states. But it ‘s non plenty, the study ‘s writers warn. Without a dramatic turnaround, the G20 states are on no path to run into their end. The G20 states as a whole presently use 2.6 % renewable energy. Based on current tendencies, they will be utilizing under 4 per centum by 2015, and less than 6 per centum by 2020. ( Jake Schmidt & A ; Aaron Haifly, Jan 2012 )Problem Statement1.4 Research Objective1.4.1 General Aim: The general aim of this survey is to analyze the factor that enhances the planetary green engineering in economic position. Other than that, the intent of this survey is to analyze the cointegration and long tally relationship among the variables by utilizing Vector Error Correction Model ( VECM ) method. Then, we will establish out which variables are significantly influenced others and how it does in order to detect a more effectual manner in making an sweetening of green engineering in planetary. There are five variables that we used in our survey, which are clean energy index ( green engineering index ) , fossil fuel monetary value, CO2 license ‘s monetary value, engineering index and the market stock monetary value ( S & A ; P 500 ) . Last, the specific aims of this research are as follow. 1.4.2 Specific Aim: Our specific aims are as follows: 1. To analyze whether clean energy index and dodo fuel monetary value has any cointegrated and long tally relationship by utilizing VECM. 2. To analyze whether clean energy index and CO2 permit ‘s monetary value has any cointegrated and long tally relationship by utilizing VECM. 3. To analyze whether clean energy index and engineering index has any cointegrated and long tally relationship by utilizing VECM. 4. To analyze whether clean energy index and S & A ; P 500 has any cointegrated and long tally relationship by utilizing VECM.1.5 Research QuestionMake the clean energy index and dodo fuel monetary value have a important relationship between each other? Make the clean energy index and CO2 permit ‘s monetary value have a important relationship between each other? Make the clean energy index and engineering index have a important relationship between each other? Make the clean energy index and S & A ; P 500 have a important relationship between each other?1.6 Hypothesis of the surveyIn our research, we treated all the variables as our dependent variables. Therefore in this instance there is no demand to stipulate which variables are endogenous variables and which are the exogenic variables by utilizing this VECM method. So, we are traveling to do a hypotheses to calculate out either there are cointegrated and long tally relationship exist among these variables. In fact, as we noticed that, the quickly turning of the green engineering globally in recent decennaries, therefore, we are expected that the variables we had chosen will hold long tally relationship and cointegrated among each others.1.7 Significant of the surveyBack to the old surveies, past research worker have stated that the clean energy index, engineering index, oil monetary value, involvement rate have long run relationship and cointegrated among each other. However, the survey had figured out CO2 license ‘s monetary value had no long tally relationship and no influenced by other variables ( Surender Kumar, 2009 ) . Therefore, in our survey, we decided to look into over the CO2 license ‘s monetary value with other variables once more to calculate out whether there is an being of cointegrated and long tally relationship among them. Due to the aggressively rises of the pollution rate and the energy crisis jobs, it has been pealing a bell to non merely the developed states but globally including those states which are still in developing phase. Based on the antecedently surveies, most of the research workers were merely concentrate the country of survey on developed states and some of them are universe ‘s renewable energy leaders ( Germany, Denmark, Spain ) , such as the OECD states and G20 states. On the other manus, part of other little states besides ca n't be neglected. So, it is of import to look into other developing states which are besides undergoing a immense betterment in their clean energy growing such as Iceland, Lesotho, Albania, Paraguay, Bhutan and Mozambique. Therefore, we decided to make a globally research on our subject. Besides that, the authorities and future research worker may utilize this survey as their mentions. For illustration, authorities will acquire benefit by have some thoughts with how to heighten their green engineering due to the past research had stated that the state gross domestic production has a positive relationship straight with the green engineering growing. Furthermore, hereafter research worker can make a reappraisal on this survey and they may make a more dependable with future theory.1.8 Chapter LayoutIn chapter one, which is the introductory chapter includes background and definition of green engineering and how it benefits to the environment, job statement, aims, hypothesis and in conclusion theoretical model. In the background and definition portion, we discuss about the importance of clean energy besides known as renewable energy and what is benefits it will convey to our environment. After that, our research will go on to job statement. In this portion, we will discourse about the job and issue of the research subject in item. Then we will continue to following portion which is the aim. It is separated into two parts that is general aim which is the chief aim of our research and specific aim which is specific thought of what we are traveling to prove. And in conclusion we will go on with theoretical model that is the construction that supports the theory of a research survey. A In this portion, we will include and depict the theory that we use and apply in this research.

Big business and how it affects media ethics Essay

The effect of media on the public as shown in the long list of Hollywood movies is of prime interest with big business that targets mass consumption of their products, services and ideas. Big business sells not merely a product or a service but a whole lifestyle and mode of thinking. Big business sells a whole package of beliefs passed on from one generation of consumers to the next. McGuire (1986) noted several of the most commonly mentioned intended media effects: (a) the effects of advertising on purchasing, (b) the effects of political campaigns on voting, (c) the effects of public service announcements (PSAs) on personal behavior and social improvement, (d) the effects of propaganda on ideology, and (e) the effects of media ritual on social control. And the one who could manipulate the media eventually controls the effects media has on its audience. And due to this interest, big business has not been complacent in using media to further its interests to the extent of affecting media ethics. There is a war between big business and media as one tries to use, outwit and profit from each other’s power. Media needs the advertising money that big business has. And big business needs media’s format and reach to help push their products in competitive markets. On ordinary and traditional circumstance, business news will be the usual reporting of financial markets, who recently go hired or who recently got promoted but times are changing as media and big business realize the power they have over each other. â€Å"Private enterprise has been and continues to be thought of as a private ?affair by many who engage in it. But for a multitude of reasons, the ? media try (and not often enough, some argue) to make private transactions public business. The press is watching business closely. One page from a metropolitan ? newspaper can tell the story. The Orange County Register, a southern ? California daily with a circulation of over 300,000, reported stories under ? these headlines one day in early 1987: â€Å"GM plans to lay off 2,000 in ? Kansas City†; â€Å"Ford exec asks cut in Japanese Imports†; â€Å"SEC chief says ?more big news is coming†; â€Å"Guiness director quits over scheme†; â€Å"People/Continental to offer 2-for-1 tickets†; â€Å"GE to lay off 3,000 workers at ? Northeast plants†; A large picture showed striking Lockheed Shipbuilding workers crossing a picket line ? in Seattle. † (Blohowiak, 1987) It’s more dangerous when both cohort each other into twisting the truth and step over business and media ethics. In this light, big business and media profit from the unethical practice of their crafts with the mass markets eventually receiving unjust consequences as illustrated by the highly celebrated Enron fiasco. â€Å"In the wake of apparently dishonest practices by Enron Corp. executives, and apparent negligence by members of its board of directors, many are asking how people believed to be so smart could have lacked the moral courage to seek and tell the truth. As there is after every financial scandal, a call is being made for more courses in â€Å"business ethics† in the leading universities. † (Berlau, 2002) Another example of the big business that has continually been in headlines is the business of war. Media has played a critical role in convincing voters to support the decision of their leaders to go to war and spend for war. Smith in 1994 explains â€Å"that armament firms have sought to influence public opinion through the control of newspapers in their own and foreign countries, that armament firms have organized international armament rings through which the armament race has been accentuated by playing off one country against another, that armament firms have organized international armament trusts which have increased the price of armaments sold to governments. † (Smith, 1994) As the Bush administration furthers its campaign against terror, the wars in Iraq and Afghanistan are slowly becoming the most expensive campaign since World War II. Lawmakers and congressional staff reports that Pentagon is preparing $127 billion to $160 billion worth of requests for its armed services due for 2007. â€Å"That’s on top of $70 billion already approved for 2007. Since 2001, Congress has approved $502 billion for the war on terror, roughly two-thirds for Iraq. The latest request, due to reach the incoming Democratic-controlled Congress next spring, would make the war on terror more expensive than the Vietnam War. † (Wolf, 2006) The business of war just like any other kind of big business will succeed to prosper and profit because behind these big businesses are media partners that by themselves big business as well. Media ethics is nowhere to be found in bottom line discussions between the big businesses and the use of the networks to serve specific interests as elaborated by the action of Sinclair Broadcasting Group and their support for the Bush Administration presidential campaigns. â€Å"If what can only be described as an attempt by a large, conservative corporation to keep a corporate president in power, Sinclair Broadcasting Group, which owns 62 stations nationwide, has ordered all of its stations to pre-empt regular programming and instead show an anti-Kerry film along the lines of the Swift Boat Liars one week before the election. â€Å"It’s not the American way for powerful corporations to strong-arm local broadcasters to air lies promoting a political agenda,† said David Wade, a spokesman for the Democratic nominee’s campaign. â€Å"It’s beyond yellow journalism; it’s a smear bankrolled by Republican money, and I don’t think Americans will stand for it. † (Bowers, 2004) Big business has taken into its payroll media elements including important roles that protect standards. This is imperative if big business wants to ensure success in the big amount of money they invest on advertising or news reporting for example. Although bad or good advertisement is still advertisement and can help brand retention, at the end of the day, consumers would always go for the products and services that have a good reputation. And with media ethics slowly getting softer and softer, with manipulations with words, graphics and endorsers, a not so good product will sell. These are possible due to evolving market models. â€Å"The unrestrained market model has diminished the authority of news editors, once guardians of quality, the domain’s bulwarks against illegitimate pressures exerted by the owners, the public, or other stakeholders. The editors, in a sense, were newsrooms’ superegos, the disinterested enforces of standards. Most editors are now firmly embedded in the corporate hierarchy, directly answerable to fiscal matters. They are paid like executives – a big change from the recent past – and are expected to conform to corporate fiscal priorities. † (Gardner, 2001).